SEO vs SEM (CPC) Results

My clients often ask about the best strategy between SEO (organic) and SEM (Paid pr CPC Results)

I think SEO if the best option in the long term, but if you want to have visitors in a rush, you should consider Paid Results.

Take a Look of this analytics image:

As you can see, the visitors coming from paid results vanishes after the cpc campaign ends, while the SEO organic results lasts.

You can combine both, use paid results in the initial part of your project, in combination to SEO, you will have great results.